Welcome to the cookie policy of Troweprice. Our commitment to transparency and privacy is at the core of our services. As part of our operations, we utilize cookies and similar technologies to deliver an efficient, personalized, and robust browsing experience. This policy outlines the types of cookies we use, their purpose, and how you can manage them, all in compliance with U.S. laws and regulations, including adherence to CCPA requirements.
What Are Cookies?
Cookies are small text files stored on your device when you visit a website. These files hold useful data that can enhance your online experience by remembering your preferences, improving site functionality, and delivering content more efficiently. Different types of cookies are used for various functions, which we explain further in this policy.
Types of Cookies We Use
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Essential Cookies: These cookies are necessary for the website to function correctly and cannot be turned off in our systems. They are typically activated in response to actions you take, like setting privacy preferences, logging in, or filling out forms.
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Performance Cookies: They are utilized to monitor the performance of our website by collecting information on how you interact with Troweprice. This data helps us improve and customize our platforms for a better user experience.
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Functional Cookies: Functional cookies enable the website to provide enhanced functionality and personalization by remembering your choices and preferences.
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Targeting Cookies: These cookies record your visit to our site, the pages you visit, and the links you follow. They are used to deliver interest-based advertising and track the effectiveness of our ad campaigns.
Third-Party Cookies
We work with partners who may also place cookies on your device when you visit our site, aimed at enhancing our services. They may set and access these cookies themselves, subject to their privacy policies. We have no control over these cookies, which are used for analytics, advertising, and other purposes.
Data Protection and Privacy
Troweprice is committed to protecting your personal data. In compliance with CCPA (California Consumer Privacy Act), you have the right to know what personal data we collect and process, request access to it, and ask for its deletion under certain circumstances. We ensure that your data is securely stored and protect it against unauthorized access.
How to Manage Cookies
You have the option to manage cookies through your browser settings. Most browsers allow you to control your consent to cookies and to delete cookies that are already on your device. Please note that blocking or deleting cookies could affect the functionality of our website and restrict your access to some services.
Changes to This Cookie Policy
This cookie policy was last updated on 08-20-2025. We reserve the right to modify it at any time, and any changes will be effective when we post the new policy on this page. We encourage you to review this policy periodically to stay informed about how we are protecting your data.
